The Bug Company Introduces
Innovative Live Food In-Store Display & Packaging

HAM LAKE, MINN. — The Bug Company, a leading supplier of feeder insects and creator of BugBox!™ crickets, introduces their Live Bugs Power Panel, an exclusive retail display system that creates customer convenience and increases retail sales of live foods.

The originator of fiber packaging moves live foods onto the sales floor

“Traditionally, live foods packaged in plastic have been refrigerated in order to increase their shelf life and deter condensation and molding,” said Gordon Vadis, President of The Bug Company. “By using fiber packaging exclusively and introducing our flexible non-refrigerated display system, The Bug Company is changing the live food retailing paradigm. Our live food is a self-serve product that retailers can move quickly,” Vadis added.

Three-sleeve Live Bugs Power Panel provides unsurpassed display flexibility

With three display sleeves, retailers can mix and match feeder insects from the 12 SKUs offered by The Bug Company. Live products available for the Live Bugs Power Panel display include BugBox! crickets, mealworms, giant mealworms, superworms and waxworms. All products have an in store seven-day shelf life guarantee.

Fiber packaging is healthier for everyone

Extensive research has led The Bug Company to adopt breathable fiber packaging across their live food line. This change reduces troublesome condensation and bacterial build-up common to plastic packaging and allows worms to be kept out of the refrigerator. “Feeder worms in fiber packaging at room temperature continue to eat and create greater health and vitality for all - including the insectivores that eat them,” explained Vadis. The Bug Company’s fiber packaging is recyclable and appeals to the growing earth-conscious awareness that modern consumers demand.

Live Bugs Power Panel is now available to retailers

To order a Live Bugs Power Panel with the right product mix for your store, consult with The Bug Company’s service consultants at 1-800-451-2576.

ABOUT THE BUG COMPANY

The Bug Company has been serving the finest live products for more than 50 years. The company’s flagship product is BugBox!™ crickets (patents pending) - a pre-packed system that provides buyers and sellers a more convenient and profitable way to buy and sell crickets. The Bug Company also offers mealworms, superworms and waxworms in fiber packaging and now Reptile-Life™ nutritional products. For more information, visit www.ebugco.com.

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